Friday, June 14, 2013

HOW TO SELL 300,000 BOOKS! Plus Ninja News and IWSG Update

As promised, the awesome RaShelle Workman is here to tell you how she sold 300,000 copies of her books!

Alex asked if I'd be willing to talk about my success as an indie author. I really appreciate him thinking of me.

And I hope some of the information I've listed below will be of some help to you.
***
#1. I wrote in several different genres. This was so important to my success because it allowed me to discover my passion, which is that I'm random, but *mostly* love urban fantasy (magic, other realms, vampires, fairies, but in the present).


In October of 2011 I released a YA sci-fi romance, Exiled. It did okay.

In December 2011 I decided to release my Romantic Suspense, Sleeping Roses. It'd been with two different agents and a small publisher, all of which fell through, so I figured what the heck. It did okay.

It was around that time that I got the idea ~ Snow White becomes a vampire.

Then life happened. I wrote a different book, the second book in the YA science fiction romance series (Beguiled). Hated it. Chucked it. Ignored writing.

In May I outlined the Snow White becomes a vampire series and entitled it Blood and Snow. I wanted this series to be different. Fun. Like a weekly TV show. The genre is a YA fantasy romance.


#2. I wasn't afraid to do the work. What I mean is I collected a team to help make my books the best they could be. Professionally edited. Formatter. Hiring a  cover designer. Blog tours. Cover reveals. Book trailers. Marketing.

And I'll say this.

Marketing is the most difficult part. There is no hard and fast rule. What works for one may not work for another. A group called Free Par-Tay really helped me out though.

Another marketing tip: Social Media is your friend.

Start up a Facebook Author page. I had less than a hundred "likes" at this time last year. Now I've got more than 1500 (1725 to be exact =D). If you check out my page, you'll notice that I try to keep my fans engaged. It's fun, easy, and allows you to connect with them on a personal level.

Start up a newsletter. I use MailChimp. I'm sure there are others out there, but MailChimp is easy. Those who sign up for your newsletter are golden. They like you. They really, really like you. And this gives you a way to reward them. You can run contests, let them be the first to know your book is coming out, and give out free books (in exchange for an honest review).

Make it easy for readers to purchase more of your books. Put links to your other books at the end of your story.

#3. Pricing. As an indie author I can price my books however I want. I'm not afraid to put my book at .99 cents for a while. I rarely price my book over $3.99. It may seem low, but it isn't. And I'll tell you this. I made 6 figures in three months following this rule.

#4. Write. This is the given. If you release a book and it doesn't do great. After you've done all you can, move on.

I released Exiled and for the first six months sold like 250 books. Then I released Sleeping Roses and sold 25 books. In June 2012 I released the first Blood and Snow (my Snow White becomes a vampire series) and sold 100 in the first month.

Then in July 2012, Sleeping Roses took off. I sold 10,000 that month. And, of course my other books picked up as well. By the end of January 2013 I'd sold more than 200,000 books, most of them were that silly little book no one thought would do well ~ the Snow White becoming a vampire series ~ Blood and Snow.

From May to December 2012, I wrote, released, published, and promoted 9 novellas and a full length book.

#5. Luck. I hesitate to mention this, but it's true. As with anything. There is a little bit of luck involved. Pixel of Ink picked up the first four volumes in my Blood and Snow series. Without them I wouldn't have done nearly as well. The cool thing about this is your luck can happen at anytime.

So hang in there. Do what you love.

***


Author Bio:  RaShelle Workman is the bestselling author of the Dead Roses series ("Sleeping Roses" is being translated into Turkish, and will be available in print wherever Turkish books are sold in 2014), the Immortal Essence series, Blood and Snow series and Touching Melody (A Forever First Novel). She's sold over three hundred thousand copies of her novels worldwide in the past year, including Japan, Canada, and Europe. You can find RaShelle all over the web, but the best place to start is on her BLOG

Ninja News

I’m back! Missed you guys this week. I managed to slip in a visit a few folks, but was too busy with work to do much more than that. Safe to say, I’m happy to be home.

Tyrean Martinson’s next book, Dragonfold and Other Adventures comes out July 3! One of the stories is about Captain Wrath – awesome! She’s not doing a blog tour, so anyone who can help spread the word will be appreciated.

Angela Brown just released ATONE, a NEO Chronicles: Character Revealed novella. Congratulations, Angela!



There’s an awesome review of CassaStorm on Goodreads right now, thanks to always-awesome Lynda Young who read a review copy. If you want to know a little more about it (or add to your Goodreads list) check it out.

Insecure Writer’s Support Group

My awesome co-hosts for the July 3 posting of the IWSG will be Nancy Thompson, Mark Koopmans, and Heather Gardner!

And due to popular consent, the name will remain the same. There were some good points made:

Sean: I don't think it's negative to admit your insecurities. Besides, if you changed it, it would be a whole lot of work for everybody and it would kill the SEO you've built up.

Rachel: Writers have insecurities, it's not negative it's just real. Wasn't that part of the point? We all have insecurities, and that's okay.

Robyn: There's nothing wrong with admitting we're insecure. It's like saying "We're human."

Robin: I think if you changed it to Secure Writers (or something like that) it would make people who felt insecure or unpublished or whatever feel like the group wasn't for them. It was strictly a group for Established Writers to share things that they know. And anyone who wasn't published should just shut up and read. That is my take. I know I would never join a Secure Writers Support Group. I would read the posts, but it is clearly for Better Writers Than Me. A name like that is a great way to make people Not Join.

Michael: The name says it all. It's a SUPPORT GROUP for writers who are troubled and need support from our community. I've always thought it wonderful and so incredibly special. An exclusive club for writers.

Hildie: Keep the name, it's all about being insecure, if we were secure we wouldn't need a group, duh!

And the most compelling argument came from Mark: Please don't change the name of IWSG. It's taken me nearly two years to put the four letters in the correct order.

Ready to move 300,000 books now? Any questions for RaShelle? (She rocks, by the way.) See any good news? Happy I’m not changing the letters of the IWSG? And who’s going to see Superman this weekend? I’m taking off early on Friday to see it. After this work week, I’ve earned!

153 comments:

A.J. Walker said...

Thanks for the inspiring story, RaShelle! I'm still struggling with sales despite having four books out in two popular genres (fantasy and mystery/thriller)
Was there a particular tipping point when your books started to do well?

YVONNE LEWIS: said...

A wonderful write Ra Shelle, It gives hope to all inspiring writers.

Welcome back Alex nice to know you're there,Have anyone else experienced pop up's at the sides and from the bottom of the page? being epiletic it isn't good for me as the bottom one keeps flashing.

Enjoy your film and week-end.
Yvonne.

Francis Lee said...

Now that's a good success story, well explained and a little luck.

ediFanoB said...

Excellent write by RaShelle. Her story is of interest for authors AND readers.

Empty Nest Insider said...

RaShelle's story is amazing, and chockfull of helpful tips! Loved Mark's defense of the IWSG! Congrats on your fantastic review Alex!

Julie

Sean McLachlan said...

Some interesting thoughts on getting noticed and interacting with readers. I don't have a newsletter, figuring I wouldn't have enough subscribers, but perhaps a newsletter would bring me more readers. A sort of chicken-and-egg question. It would also be time consuming.

My Facebook page has a grand total of 63 likes! At least most of those people are readers and not friends, which is reassuring. I've mostly been using it to post links to my blogs posts. People seem content with that and I don't get more interaction. Any tips on getting people involved?

Catherine Noble said...

Very inspiring post! Thanks, RaShelle, for sharing your tips. :)

T. Drecker said...

It's always great to read stories like RaShelle's. Very inspiring.
And have fun with Superman :)

Suze said...

Rachelle's recounting of her experiences was good. Thank you for that! Mary Pax wrote a post earlier this week in which she did something similar and it was a *very* good post.

Alex, it's cool that you took into consideration the suggestion to change the name of IWSG, but cooler still that so many people who participate came out in full support of keeping things as they are. It's been a hugely successful endeavor and so many writers have benefited from it. Well done on all counts.

I hope you really enjoy Man of Steel -- I look forward to your review -- and have a great weekend. :)

Carolyn Brown said...

I would like to first thank you for inviting Rashelle to your blog Alex! What a great post! Thanks so much for all the advice,Rachelle, you are a such a nice person to share your wisdom and advice with the rest of us.
Congratulations, and I wish you ongoing success!
Congrats, on the new release too, Angela!

J.L. Murphey said...

RaShelle, great post.

Alex, as always $I missed you. Wondering if you'll miss me.

Jeremy [Retro-Z] said...

that was some great information, it's got to be a great experience to go from 1 to 300,000.

alex, glad you are out there... i got in a argument with my wife that i see man of steel today, rather on saturday after i finish my freelance... there is more to it, but it is a boring story... i will be seeing it saturday, i lost.

i hope it will be a good time, regardless...

Paul Anthony Shortt said...

Wow, 6 figures in 3 months? That's amazing. You're absolutely an inspiration, RaShelle!

I hope to follow your success.

Annalisa Crawford said...

300,000??? I just fainted... Ah that's better, what 300,000? Oops, there I go again...

Seriously awesome number! Well done RaShell :-)

The Words Crafter said...

Inspiring post, RaShelle! And good, solid advice for writers. Congratulations on your success!

Alex, I'm glad you're back :) And I'm glad the name will stay the same. I enjoyed reading the posts last month and look forward to reading them again. Also, congrats on the review!

I'll be looking for your review. My hubby is also going to see it :)

Elizabeth Spann Craig/Riley Adams said...

What a great success story! Congratulations on your sales. Social media is definitely a great way to promote a book.

I think keeping the support group with the same name is a good idea.

VikLit said...

Totally agree with Mark, it's taken me this long to learn the letters!!!

Terri Rochenski said...

Great little nuggets of advice on marketing! Thanks so much for sharing & best of luck with your continued success.

Terri @Scribbler's Sojourn

J.L. Campbell said...

Congrats to Tyrean & Angela. Hoping for great things for both books.

Many thanks to RaShelle for sharing her story. It does show the rest of us that hard work and persistence pays off in the end.

Cally Jackson said...

Such an inspiring story for RaShalle, and it's wonderful that she humbly acknowledged the role luck plays in success. But this part: "From May to December 2012, I wrote, released, published, and promoted 9 novellas and a full length book"

That's why she's been successful - that girl knows how to WORK!

Hope you enjoy Man of Steel. Look forward to your review.

Alex J. Cavanaugh said...

RaShelle, I definitely understand what you mean by a book suddenly taking off. It's a cool feeling.

Yvonne, I haven't seen any pop-ups.

Good question, Sean. I wouldn't know what to do with a newsletter either.

Suze, I was surprised so many came to the name's defense.

JL, of course I would!

Jeremy, I guess we have to pick and choose our battles.

Words, it will be up on Monday.

Cally, and she can write fast!

Natalie Aguirre said...

Congrats, RaShelle. Thanks so much for the advice. Whether you go Indie or traditional publishing, many of your tips are right on.

Angela Orlowski-Peart said...

I loved reading about RaShelle's road to success. What a fun story. Thank you for sharing it.

Congratulations to Angela Brown and Tyrean Martinson on their new releases.

Glad to hear you are not changing the name of the IWSG, since it's well-established and well-known in the blogosphere :-)

Cathrina Constantine said...

My debut novel will be released within months and I'm already freaking out about promotional tactics! Need lots of ideas there. Also, I'm definitely an insecure writer, I doubt myself on a daily basis as a writer. Superman is absolutely penciled in!

Jeff Hargett said...

Glad you're back! Mark made a valid point. Every time I use the IWSG acronym, I have to say in full the name. LOL

Nice post from RaShelle too.

Emilyann Girdner said...

Rachelle's story is so inspiring. Thank you for sharing it and for the tips :)

Juliana Haygert said...

RaShelle is such an inspiration!
I want to rub some of her goodness in me lol Jeez, I can't even think - 300,000 ... I think I'll die if/when that happens.

Glad to see you back and well, Alex!

Melissa said...

Great post, all the way around!

One of the things I keep seeing in these success stories is how having multiple books for sale increases buys from the lateral (?) customer traffic. I know that's not the only thing at play here, but it seems to be a significant part of it.

Glad you decided to keep ISWG.
Woot for July's co-hosts! Great group! :D

Julie Flanders said...

I so admire what RaShelle has accomplished. Thanks to you both for sharing this advice!

Have a great weekend, Alex. :)

Heather M. Gardner said...

Great info from RaShelle! She is doing a great job!

Good to have you back, Alex!

Awesome news about IWSG! Great reasons but Hildie's was the best. (Mark's is pretty on the mark though!)

I know you've got at least one thrill in you somewhere! The day you met your legendary wife perhaps?

Have a great weekend! I hope Superman is SUPER!!!

HMG

Elise Fallson said...

Great post Alex and thank you for the advice RaShelle, your story shows that it can be done and I wish you continued success! And congratulations to Angela and Tyrean on their new releases, Woot-Woot!! :D

Laura said...

Wow, 300,000...that's a lot of books! I'd love to be that successful one day.
Glad you're not changing the name of IWSG.

Tonja said...

That's awesome she sold so many books and went against the "rule" to only write in one genre. Very encouraging.

I think IWSG is a good name. I've been focusing on being secure, not insecure - I think that's my way of feeling less insecure if that makes sense. :))

Michelle Gregory said...

loved Robin's comment. i wouldn't join either.

Alex J. Cavanaugh said...

Angela, not changing a thing.

Cathrina, just do what you can.

Jeff, Mark's point convinced me!

Melissa, I know, and I wish I could write faster.

Heather, that or the day I conned her into saying yes.

Tonja, makes sense to me.

Mary Aalgaard said...

I'm with Mark on the reasoning. I still have to recheck the silly things. RaShelle has some great publishing advice. Thanks.

Joylene Nowell Butler said...

Thanks for sharing, RaShelle, and congratulations on such a huge accomplishment. I have to be honest and say I think the other point is to be successful you need to be ambitious and talented. Sounds like you have the winning combination.

J.C. Martin said...

RaShelle does rock! Well done to her for shifting 300,000 books. Thanks for the great advice!

Deanie Humphrys-Dunne said...

Excellent post, RaShelle! You gave us some very good, creative ideas.

Angela Brown said...

Please do not change IWSG. One of the things I found is that it has been helpful knowing I am not alone in loving the pursuit of publication yet feeling a little pained about the process sometimes. Congrats to RaChelle! Those are awesome numbers. And thank you for mentioning Atone. Smiling big here :-)

Sandra Almazan said...

Congrats on your success, RaShelle! I hope stories like yours become more common.

L.G. Smith said...

I think Rachelle neglecting to mention that luck is often the result of hard work and awesome talent. :)

mshatch said...

Rashelle is amazing! I remember when she first released Exiled and now look at her. And I love Tyrean's Captain Wrath :)

L.G. Smith said...

And of course I spelled her name wrong. Sigh. :(

Liesel Hill said...

I really appreciated RaShelle's suggestions. Trying to put a few of them to good use in my own writing. And yes, I'm seeing Superman this weekend. Probably the early bird show on Saturday. Can't wait! :D Here's hoping it's as awesome as we hope. :D

ilima said...

RaShelle has some great tips! And I love Mark's reason for keeping IWSG. I'm totally with him on that one. haha.

Yes, it's Man of Steel tonight. Henry Cavill is my Kate Beckinsale. So yeah, I'm pretty stoked. :)

John Wiswell said...

Very nice of RaShelle to describe her case. It seems like another one of plugging away at a backlist until one piece catches fire - some heartening common wisdom for those of us who persist.

Hope you enjoy Man of Steel, Alex! I'm heading off to it shortly.

S.K. Anthony said...

Great success story for RaShelle :D

Glad you are not changing the name for the group, Alex!

Sarah Foster said...

Loved RaShelle's success story and advice. I've been contemplating the Facebook Author Page idea, but I'll probably wait until I actually have a book finished...

So glad you're not changing the name for IWSG! Do you know how much insecurity I had to get through just to join?? :)

Michael Di Gesu said...

Hi, Alex, HI, RASHELLE!!!

Congrats on your awesome success and THANKS for giving us some vital hints on how to push ourselves forward.

Glad you didn't change the title, Alex. MARK'S response had me in stitches... I am still laughing about it because every months I HAVE TO MAKE sure I HAVE the letters right. LOL.

Enjoy your weekend and time at the movies.... YOU DO DESERVE IT!

Having a picnic in the park with Melissa. She sounds better, but I want to make sure she's okay.... Hopefully the weather will hold out.

Yolanda Renee said...

Great review! Congratulations!

RaShelle has a wonderful story, congratulations to her too.

And I'm so glad you aren't changing the IWSG -- don't change if it's already perfect.

I'll wait for the video to come out, he's not my favorite superhero, almost overdone, but I look forward to your review!

Morgan said...

Hahahaha!!!!! I am DYING with Mark's response because it's so true! I'm always wanting to write "ISWG" ... laughing...

And RaShelle's work looks fabulous.

Pat Hatt said...

Wow some great tips indeed, but yeah a lot of it is luck. Ready to move that much, but will I umm doubtful haha

Alex J. Cavanaugh said...

Angela, you're welcome!

Marcy, I remember her first book as well!

Ilima, you should really enjoy it then.

Sarah, glad you joined us though!

Michael, cheer her up!

michelle said...

300 000?? Oh. My. Word. *jaw-dropping moment*
I'm speechless.

I'm glad that IWSG is remaining as is.
Writer In Transit

Maurice Mitchell said...

I wonder if those tips could work for a blog too? I am so there for Man of Steel tomorrow even though the reviews have been mixed to say the least. 58%?!

Carrie-Anne said...

That's amazing how RaShelle was able to sell so many books. I wonder if her advice about low prices would still work for very long books. The books I'm planning on e-publishing are over 300,000 words, and I'd think $4.99 or $5.99 sounds more like a fair price for a book that's a lot longer than the typical 300-page paperback, going on personal experience.

Charles Gramlich said...

Wow! Worth listening to. Suggests that the right idea is extremely important.

Al Diaz said...

Wow, RaShelle is amazing and her tips really inspiring. Personally, I don't believe in luck. If I would, I would be forced to believe I'm the personification of bad luck and that goes against my dragon politics and doesn't fit well in my whole life challenge. However, I do believe Higher Powers might give you a bit of help in achieving your goals.

And good you are not changing anything of the IWSG. Although I was kind of hopeful about the S.H.I.E.L.D thing (I even found a word for the E, hahahaha). The most important thing is that it fulfills its goal and helps writers to feel they are cared about. Here it is to a long life of the IWSG. :)

I sent you an invitation and a request. It is VIP and RSVP. ;)

M.J. Fifield said...

Thanks for the tips, RaShelle!

And I'm laughing at Mark's reasoning for not renaming the IWSG because I have the same problem!

E.J. Wesley said...

Fantastic tips! Love that Sleeping Roses cover... just awesome. :)

And no, please don't change the name. I don't care what impression it gives. I enjoy my IWSG posts so much, and the name gives me license to talk about anything--both the good & bad--and you know I love doing that! :)

C. Lee McKenzie said...

Great marketing suggestions and I'm glad the Insecure Writers' Group won't change its name. It's perfect.

Suzanne Furness said...

Always great to hear of success stories. I'm glad IWSG will remain unchanged.

Sheena-kay Graham said...

If you remember my comment I definitely wanted it to stay the same. I think I even got a little sarcastic. Congrats on the awesome review and your new set of IWSG co-hosts. Congrats Angela and Tyrean, I'll try to give both books a mention on my blog next week. RaShella you've definitely done well for yourself and prove hard work pays off.

Roland D. Yeomans said...

I am so happy for you, Rashelle. You worked hard for your success.

Cassie Mae said...

RaShelle taught one of the classes at the conference I went to last month and it rocked! She's a serious super star

Cassie Mae said...

Oh, and I'm right there with Mark on that IWSG. I keep wanting to say ISWG.

Livia Peterson said...

I love the IWSG! It's so supportive and encouraging. That's where I met most of my writerly friends!

I'm dying to see Man of Steel! I'm seeing it on Wednesday, June 19!!! Can't wait to see it! I'm looking forward to reading your review as well! I hope the film lives up to its hype! :)

I went to the musical WICKED instead and it was pure AWESOME!

Have an incredible weekend, Alex!

Rawknrobyn.blogspot.com said...

RaShelle gives great advice, and I love the premise of Snow White as a vampire.

I'm with Mark. I have to say the group's name aloud to remember the order of the letters. Thanks for including my comment on it, Alex, and for dropping by in the midst of a lot of work.

Be well, dear Alex.
xoRobyn

Rachna Chhabria said...

I am glad that you are not changing the letters of IWSG.

Rashelle is simply awesome. I think her success is due to hard work, though luck does play a big role.

~Sia McKye~ said...

Yah, I'm with Mark, it's taken me this long to get the acronym correct, lol! And yes, all writers have insecurities and worries. Glad it's staying the same.

Wonderful information from RaShelle Workman! I absolutely agree with the point of having a team of professionals work on your manuscript before releasing it to the public. Successful authors know the value of that.

Very encouraging to see success happen for a hard working author. Congratulation RaShelle!

Alex, do you/your publisher want the reviews to go up now or closer to the pub date? And thank you for your kind words on Yolanda Renee's http://yolandarenee.blogspot.com/ 3UP blog about me.

Sia McKye OVER COFFEE

Carrie Butler said...

That was a fantastic guest post! Thank you for sharing. :)

And I'm so jealous, Alex! No Superman for me, this weekend. My car has no brakes.

Li said...

It's always wonderful to read about an author's success - and RaShelle (and you as well, Alex) prove once again that perseverance, believing in yourself and a lot of hard work can really pay off!

RaShelle Workman said...
This comment has been removed by the author.
Robin said...

Mark's argument is definitely the best! Mine was just the LONGEST. I need to learn CONCISE.

RaShelle was inspiring. I do think that when you discover a series you truly love the entire game changes. Other books you have written will sell, increasing your monetary gains. But it is THAT SERIES that will actually launch you. I think every book preceding that series merely offers glimpses into your potential as a writer. I know that your story is different from that since you found yourself as a writer straightaway, but not many people find their series right out of the gate.

In other news, I taggged you in the Thursday post. Since you are commenting here, that means you didn't pass out and hurt yourself when you saw it. LOLOLOL.

M Pax said...

Thanks for sharing your story, Rashelle. It made for great reading and encouragement.

It'd be weird to call IWSG something else at this point. If folks don't want to use the full name, they can just use the initials. It's all good. :)

Have a good weekend.

Cherie Reich said...

RaShelle is awesome!!

And I'm with Mark. It took me forever to type IWSG correctly the first time.

Crystal Collier said...

That was my idea too--Snow White the vampire. Every time we'd ride the Scary Snow White ride as Disney (it officially closed this spring), my hubby and I would talk about how the story unfolded. (We've been talking about it since 2009.) *sigh* I love the angle though--the light-hearted approach.

Seems like the only real way to succeed as an Indie is to put out more content. =)

Andrew Leon said...

Wait, what? There was a question about the changing the name?

Patricia Stoltey said...

300,000 copies -- that's awesome.

Yes, I'd love to go see Superman this weekend. Eat movie popcorn too.

Melissa Bradley said...

RaShelle is incredible and such a great plan she had. Looks like I have some serious work to do. And yes, I missed you, too. :)

Yay for all the great news and you have some really incredible co-hosts for next month.

Liza said...

Hooray for RaShelle! And I have a terrible time keeping those letters in the right order, too. Please don't change it! :)

Carol Kilgore said...

Thanks for sharing your story here, RaShelle. I like the putting in the work part. And I think we all hope for the good luck. Well-deserved congrats!

Hi Alex! Looking forward to your Man of Steel review.

Happy Weekend!

jaybird said...

Rock on Miss RaShelle! Dang. Her success is inspiring- thanks for sharing all of those wonderful tips.

Glad you are back safe and sound Alex. I love nothing more than to come home after a trip and go to sleep in my own bed. It's the best feeling in the world and I relish it!

Tina said...

RaShelle's story is inspiring! I will not be able to make it Superman this weekend...but will look forward to seeing it soon. Glad you survived the week! Take is easy and have a great weekend!
Tina @ Life is Good

Lexa Cain said...

I LOVED RaShelle's post; it was filled with such great and helpful info. Thanks, RaShelle!
I'm glad you're keeping the name of the IWSG, and Mark Koopman's reason was hysterical! :-)

RaShelle Workman said...

So glad my post has helped to inspire. And if anyone has particular questions, you're more than welcome to email me as well.

A.J. - When I released the Blood and Snow 4 pack is when sales really started to take off.

Sean M - I newsletter isn't too time consuming. You only put one out when you release a new book. Or at most once a month. =)

Carolyn B - You're very welcome.

Cally Jackson - Yes, writing, writing, writing is the best thing to do.

Catherine Constantine - I have moments of doubt as well. But then the voices in my head, and my desire to do "this thing" called writing spurn me on. YOU CAN DO IT!!!

Melissa - I think multiple books is a great way to get readers.

Jo said...

300,000 books is fantastic and I would imagine every author's dream. Sound like good stories too, the Snow White stories probably hit at the right time during the vampire craze. Way to go.

Sounds like some good books out right now.

Nice to see you back Alex, hope work has eased off a bit.

Beverly Fox said...

Wow! RaShelle rocks-hard! Thanks for sharing these tips!

And ysy for IWSG! I love the title, i'm happy it's staying!

Alex J. Cavanaugh said...

Maurice, I bet they would. And I understand the mixed reviews, but just saw Man of Steel - it was great!

Carrie-Anne, I'd think so.

Al, it does fulfill its goal. And thanks for the invite.

EJ, freedom to speak whatever is on your mind is what it's all about.

Sheena-kay, I almost used your comment!

Cassie, I wonder what that stands for...?

Livia, just saw it - awesome!

Robyn, I dug your comment.

Sia, they can go up on Goodreads now!

Carrie, I'm sorry.

Robin, yours was the sharpest. And sorry, I missed a lot of this week's posts.

Crystal, that's funny you had the same idea.

Andrew, yes there was.

Jaybird, it is!

RaShelle, you are rocking the Ninja Army.

Rachel Schieffelbein said...

Great tips, thanks RaShelle! I love when writers are willing to help out others with great advice. :)
Glad to hear the name will stay the same. Mark made a very good point! :)

Christine Rains said...

Thanks for the tips, RaShelle! Lots of great news this week. I'm happy everyone love IWSG's name just the way it is. (I had trouble with the initials too!) Have a great weekend!

RaShelle Workman said...

Robin - I'm tagged or Alex is tagged? LOL And it was my third series that took off. Others it's their first. Some it's after ten. Just keep writing. Yes?!

Crystal - I'l sure you Snow White as a vampire would be totally different than time. My daughter recently came up with an idea of Snow White as a zombie. LOL

Alex - So glad to be here. Also I love IWSG. It's such a great way for other writers to come together and feel some camaraderie.

Leovi said...

300,000 books for a indie-writer is really sensational!

Belle said...

Great article, RaShelle! Love your idea for a Snow White vampire. Your marketing tips are helpful. Thanks.

Mark Koopmans said...

Super congrats to you, RaShelle, and thanks for sharing your success story.

Like probably everyone else, you've gotten *me* motivated to succeed :)

Susan Kane said...

Super advice, RaShelle. I don't know if I am bold enough, but the way you outlined the steps, maybe...
Love the title and cover of "Blood and Snow".

Thanks, Alex, for hosting RaShelle's post!
p.s. Have you seen Superman yet? what did you think?

Michael Offutt, "Johnny on the Spot" said...

Snow White becomes a vampire? I can't wait for the movie! Awesome success story, Rashelle. Thank you Alex for the interview of Rashelle. She's a great inspiration!

Rusty Webb said...

Inspiring story from RaShelle. I'm glad the name won't be changing. I loved it the way it is. Superman!!!

Alex J. Cavanaugh said...

RaShelle, I think I'm tagged.

Susan, saw it this afternoon - awesome!!!

RaShelle Workman said...

Cassie Mae - Awwww, you have me blushing.

Mark - So glad I could help to motivate you. =)

Susan - I haven't seen Superman yet, but I want to.

Michael - It could happen. LOL

Alex - Got it. :)

L. Diane Wolfe said...

I recently set up a separate page on Facebook, but it's more for me as a speaker and author services than as an author. I do need to engage those who've lived my page though.

Candilynn Fite said...

Wow, thanks for all your info and your story, Rashelle! Congrats on your huge successes. I'm inspired. :)

I didn't even know you were considering changing the IWSG name, but I agree with Mark! It'd be too hard to learn how to type a new acronym. (That's what happens when I only check in once a week w/ ya. I miss stuff.)

TS Hendrik said...

That's really inspiring for us writers. Except for the whole luck part of it. I hate that element.

Susan Gourley/Kelley said...

I'm laughing with Mark because I have to really think about it most of the time.
300K! I wouldn't mind that at all.

Gwen Gardner said...

Wow, Rachelle, thanks for all the information. You're an inspiration to all of us!
Hi Alex, I'm glad the IWSG will stay the same (and welcome back!).

Shell Flower said...

These are some great and inspiring tips from Rashelle. I agree with Mark on the getting the IWSG acronym right finally. Don't take that away from us insecure folks :) Have a great weekend.

Cathy Keaton said...

I think you sold well, RaShelle, because you were willing to write a lot of different book series, even if the genres weren't identical (they seem related, though). You moved on. Then, you let time turn them into successes. Good on you!

And, thanks for keeping the IWSG name intact, Alex. It's a great name because it's self-explanatory.

DMS said...

Thanks for the amazing tips, RaShelle. It was great to hear each tip and the examples were so helpful. Wow! So happy for her that her books are doing so well and I appreciate her sharing her ideas with us. Thanks!

Also, welcome back, Alex!
~Jess

Tyrean Martinson said...

Wow! Thanks for the shout out, Alex!!! I really appreciate it!
And I'm marking this page for keeps for all of Rashelle's tips!
And thank you for keeping IWSG - it's taken me two years to get those letters in the right order too - bless Mark for having the guts to admit it. :) Plus, I agree with all the other reasons too.

Superman - definitely our next Tuesday family movie. (Our weekend is crazy busy, and Tuesdays are $5 days at our local theater).

Brian Miller said...

solid thoughts from rashelle...really like what you have to say..and thanks for sharing your journey...i like that it did not happen right away for you as i think its how many of us are but many dont move on like you say...very cool...

heading to see superman tomorrow...woot!

Ella said...

Nicely done Rashelle! Congrats on your success-so happy for you~ Thank you for all the insight and tips~

Happy IWSG is staying the same! I'm with Mark...lol I have fumbled a bit on occasion!

Happy you are back safe and sound!
I bet Mini Alex missed you-we all did ;D

Nancy LaRonda Johnson said...

Great article that gives writers a lot to think about. I love the point about writing in different genres, because I'd heard that it's best not to do that. But that's who I am. So it's good to hear that someone has success doing just that. May be all have been success.

Didn't know you were considering changing IWSG name. Glad it's staying. Writer’s Mark

SC Author said...

I LOVE these types of posts. Hearing about how indie sellers rose to such stature; it is awesome. An awesome post!

jamieayres.com said...

Thanks so much for RaShelle's guest post--how inspiring! And thanks for not changing the name--taken me this long to remember the order of the letters too, lol!

Helena said...

Alex and RaShelle: than you so much for this post. I am terrible at marketing and selling and need all the help I can get, and RaShelle's advice and experience have definitely enlightened me.

farawayeyes said...

300,000 books - Holy carp! some good advice there.

So glad to hear that you're not changing the IWSG - I too, have just gotten the letters correctly,most days.

Mel Chesley said...

Missed you too, Alex. Went looking for a post from you on Wednesday and then remembered you weren't posting. xD

Good advice from RaShelle, about doing what you can and moving on. I still struggle with that, but it is still a learning process for me.

shelly said...

RaChelle you have given some great advice. Marketing basically takes time.

Hey, Alex! Hope all is well.

Hugs and chocolate,
Shelly

Alex J. Cavanaugh said...

Canilynn, miss one day and miss a ton of news!

Shell, wouldn't want you to feel even more insecure.

Tyrean, you're welcome. Go Tuesday and enjoy the film.

Ella, Mini-Alex had Kate. I doubt he even noticed I was gone.

Mel, I bet you weren't the only one.

Hilary Melton-Butcher said...

Hi Alex .. I'm glad you're not changing the IWSG .. the title makes sense ... as do the posts people post - and must help many.

Love reading RaShelle's process on achieving such a great volume for her books sold .. and obviously getting it right - as she says perseverance .. and keep on writing ..

Cheers Hilary

RaShelle Workman said...

TS Hendrik - I hate that part (luck or whatever - the random uncontrollable part) of it too. It'd be so great if there was a specific formula and, as long as we followed it, BOOM - book success. I swear if I ever discover that, I'll share. =)

Helena - Marketing really is tough. The guideline I try to follow is exposure + excellent price + awesome book = readers (and hopefully fans)

Mel Chesley - And sometimes it's hard to know when enough is enough. Def a learning process. Luckily, being an indie, there's always opportunity to make changes because the books are mine forever. :)

Allison said...

haha! Mark's comment is the best. And I agree with him :)

Allison (Geek Banter)

Jemi Fraser said...

So happy for Rashelle - she's awesome! Thanks for the tips and hints! :)

mooderino said...

Great insights from RaShelle. I hope to put them to use one day.

mood

Brandon Ax said...

I would love to move that many books.
Some good stuff here.

Have you watched MoS yet?

Rhonda said...

Missed your wed blog too, even though it doesn't really look like it when I am this far down your comment list :) Love the book selling tips, RaShelle is awesome, thanks for inviting her to share.

Rhonda @Laugh-Quotes.com

Leovi said...

No doubt, we all have insecurities, and recognize is the first step to overcome!

Jennee Thompson said...

Wow, great for her. She's really on the ball. I'm happy I sold 100 books in a year! lol

I've had a similar plan to hers for a while, it's just having the time to make it happen. I'm hoping to have my next book out this year.

Thanks for the advice!

RaShelle Workman said...

Jennee Thompson - Time can be the most difficult part. Yes?

Alex J. Cavanaugh said...

Brandon, saw it early Friday!

Rhonda, good to know I was missed.

Jennee, as slow as I write, it will never happen like that for me.

klahanie said...

Yes, I'm now here! Wow, that was quite the article by RaShelle. What I really like is that she likes to write in several genres. I believe variety expands the writing passion and imagination.

Yay to Angela. One of my good friends.

Delighted about your awesome review, Alex. Nice one.

Alex and I seriously mean this, a number of folks have told me my tongue in cheek take on IWSG aka "I Was Seeking Gary", did help them remember the order the letters go in.

A good Sunday to you and all our friends.

Gary

Pk Hrezo said...

Mark's reason is def the best. lol
And wow such great info from RaShelle! That is amazing success!!

tfwalsh said...

Great post RaShelle - loved hearing about your process:) Congrats on the success.

Milo James Fowler said...

There is a lot of luck to it. When a site like Pixel of Ink or Ereader News Today picks you up, you're golden! But we're all working hard to carve out our places in this ever-expanding world of books by the billions.

Alex J. Cavanaugh said...

Gary, I wouldn't want those people to have to seek anyone else just to remember the letters.

Milo, and there is room for everyone.

Misha Gericke said...

Thanks for sharing the great tips!

Most of it is out of my hands, though, since my first book is with a publishing house.

Still, I can edit and hope that my book is the best it can be.

Medeia Sharif said...

RaShelle is awesome and I'm glad she shared some tips and secrets for success.

I'm glad IWSG is staying the same.

RaShelle Workman said...

Happy Father's Day to all the fathers, uncles, brothers, brother-in-laws, grandfathers, and fatherly types. Hope everyone is having an incredible day.

ps: thanks for all the "likes" on my facebook page. You're awesome!!! and I really appreciate it.

Sandra Cox said...

This was both helpful and inspiring. Thanks!

Jean said...

I want to be in your insecure writers group, just because. And I do have a book, have illustrated a book, and I am presently writing a book. I need to belong somewhere. I need a hangout. I cannot perpetually be eccentric and weird all by myself. I am hoping and praying that some of you are geeky nerds; please take no offense. I see myself that way.

Happy Father's Day!
PS: as I wrote on my blog in response to your comment,
Alexander, yes...
No one in the family ever had that name and that is the name I chose for the first of my five sons.
I love that name.

jean xox

Lynda R Young said...

congrats to RaShelle. Hard work definitely has a lot to do with it.

So glad you liked my review of CassaStorm. It truly was an enjoyable read.

Jean said...

as well, RaShelle=serious awesomeness going on! jean

LynNerdKelley said...

Alex, thanks for hosting RaShelle. I love hearing success stories, and she shared some good info with us. Very helpful and hopeful!

Gotta check out that awesome review by the awesome Lynda Young!

Jay Noel said...

RaShelle, great guest post. I read it slowly three times over. You are truly an inspiration to us all. Here's to your continued success!

Nancy Thompson said...

Thanks for having RaShelle over. She was just the boost I needed. Hope this week is better than last. Mine will be. I get to spend part of it with Jennifer H!

Ellie Garratt said...

What an awesome and inspiring post. Thank you, Rachelle and Alex!

Shah Wharton said...

I LOVE the idea behind Blood and Ice. I fave to check that series out. I am poop at the whole marketing thing and spend far too many unproductive hours on doing it unsuccessfully. I need to write, grr! Great interview.

And I'm glad you are keeping the name of ISWG - it's exactly right. X

Shah X

shahwharton.com

Rekha Seshadri said...

Thank goodness, you didn't change the name...I would have been left insecure about it.

That's an impressive sales track for RaShelle.

Enjoy the non kryptonite action. I hope to catch it on DVD.

Thanks a lot for remembering and turning up to check the post. :)

Marta Szemik said...

Happy to hear IWSG name will remain the same:)

Nicole said...

Awesome post from RaShelle! What a great story of uber-success coming from hard work.

Laura Pauling said...

Awesome Rashelle! I never get tired of hearing your story!

Thanks Alex for inviting her to blog!

Jai Joshi said...

RaShelle, great guest post and congratulations on doing such a great job marketing! I loved all your tips and am going to check out Free Par-Tay.

Jai